WHAT IS A SOFTWARE BROKER?
Software = /ˈsôf(t)wer/ noun. the programs and other operating information used by a computer
Broker = /ˈbrōkər/ noun 1. a person who buys and sells goods or assets for others
verb 1. arrange or negotiate (a settlement, deal, or plan).
A Softlyze software broker is a different kind of salesperson. This individual often has years of past technology sales expertise and made a voluntary choice to start serving their customers, not their employer. Our brokers work diligently to represent their clients and have the responsibility of being highly diversified sales individuals, capable of supporting a breadth of software needs. Unlike traditional salespersons, as a broker your agent is not managed on a quota to sell his/her goods regardless of fit, or to maximize the transaction size, rather has a duty to client success that supersedes all other responsibilities. This responsibility is a pillar for their own success, as brokers are never one and done salespeople, they look to engage their clients for consistent and repeatable success and the opportunity to engage multiple times.